Importance of SEO – Some facts

  • 93% of all Internet traffic is generated from search engines
  • 99% of Internet searchers do not search beyond the top 30 results
  • 97% of them never look beyond the top three results
  • Top 10 positions receive 78% more traffic than those in positions 11-30
  • 65% of online revenue is generated from websites in the top three positions on search engine results pages
  • 93% of global consumers use search engines to find websites
  • 76.7% of Google users use the natural search links (organic, unpaid listings)

*Source: Forrester Research, 2006

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